Monday, May 28, 2012

Mapping Your Red Zone

What's your red zone? It's your game plan! It's your literal area around you, where the majority of those who enter your office live/work/travel from. Whether it's a 10mile radius, or a 100 mile radius will vary based on many factors - but the point is knowing your zone!

Below are 2 examples of maps; both within a 2 mile radius of my house - helping you get the point that even within a 2 mile radius, the opportunity for exposure is great - more than that: there are a million homes, apartments, etc that are calling your name! Imagine if your red zone is 5, 10, or 15 miles all the opportunities and individuals in desperate need to hear your message and get care!!



Get out into your communities! Go talk at the high school PTA, high school sports teams, high school debate club, talk to the little league organisations, community churches, UPS/FedEx, local parks, start a running/walking club on behalf of your chiropractic office, the natural food market, the farmer's coop/CSA, introduce yourself to your neighbors both professionally and personally, etc!

 The opportunities are countless! If you're merely sitting in your office, the world doesn't know who you are. If you want people knocking on your office doors begging you to help them reach true health: they have to know you're there, able to help!

No comments:

Post a Comment